Welcome to 50K Enterprises

50K Enterprises is a multi-dimensional business brand created to empower vision, spark generational wealth, and cultivate purpose-driven impact across industries. Our company operates at the intersection of mobility, creativity, and strategy, offering services in Turo car rentals, publishing, and business consulting.

Whether we're putting drivers behind the wheel through our Turo fleet, publishing stories that speak life and truth through Cross Reference Publishing, or guiding entrepreneurs and visionaries through strategic consulting—our mission is the same: to help others unlock their God-given potential while building sustainable streams of income and legacy.

At 50K Enterprises, we believe in doing business differently—where faith meets function, and purpose fuels every pursuit. We're not just building businesses; we're building bridges to freedom, ownership, and generational change.

Our Mission

Meet the Founder

Kimberly Cross affectionately known as "Kym." is the visionary force behind 50K Enterprises. With a heart for legacy, a passion for purpose-driven entrepreneurship, and a deep-rooted faith, Kym created 50K Enterprises to be more than just a business—but a movement.

Her entrepreneurial journey was sparked by a desire to not only build wealth but to build impact—for her family, her community, and generations to come. As a dedicated mother, grandmother, and creative strategist, Kym wears many hats, but each one is guided by her unwavering belief that what we leave behind is more important than what we gain today.

From launching a faith-based publishing brand to creating innovative car rental solutions and equipping others through consulting, Kym leads with vision, integrity, and love—and invites others to do the same.

Our Brands

Connecting Faith, Purpose and the Written Word.

Cross Reference Publishing and Media is a faith-based creative house dedicated to producing impactful content that uplifts, educates and inspires. From children books and devotionals to multimedia storytelling we exist to amplify voices rooted in purpose and truth. Every project we touch is grounded in scripture, guided by vision and designed to leave a legacy of faith.

Media Solutions

Contact 50k Enterprises

Connect

773-469-5908

Email

info@fiftykenterprises.com